Masters Allen News » Uncategorized

Frankfurter Tour - end of the road

sean — Mon, 31 Oct 2011 11:12:43 +0000

Our Frankfurter tour of Britain last week was a great success. We had a really positive response from all travel agents up and down the country, as well as from the bmi sales team members who joined each day. A huge thanks to our two friendly Brummie caterers, Mike and Jason, who ensured everyone was smiling every day. Their enthusiasm was a joy to behold, especially as the week wore on.

We had a good time on the road, visiting each of the cities and meeting with the agents and bmi sales team. We must have had to eat our own weight in frankfurters, which was all too easily done! It’s all over now until the next tour.

Frankfurter Tour - Newcastle

aidan — Fri, 28 Oct 2011 15:35:28 +0000

And so with the faint smell of Frankfurters in the Newcastle air, we pack up one final time and head for home. The tour is over.

Frankfurter Tour - Manchester

aidan — Thu, 27 Oct 2011 14:11:49 +0000

After an afternoon of hot-footing it around Manchester city centre dishing out Frankfurters, it’s time to pack up and head off to Newcastle for the final day of the Frankfurter Tour tomorrow.

Frankfurter Tour - Derby

aidan — Wed, 26 Oct 2011 15:02:26 +0000

All done for the day in Derby, we’re packing up and off to Warrington for tomorrow’s round of Frankfurters.

Frankfurter Tour - Leicester

aidan — Tue, 25 Oct 2011 16:06:25 +0000

And so as the rain starts to lash down in Leicester, we’re packing up and heading off to our next destination of Derby for the day tomorrow. Hope the weather is a bit better!

Frankfurter Tour – Croydon

aidan — Mon, 24 Oct 2011 15:54:20 +0000

Here are a few photos from the first day of our Frankfurter tour, starting in Croydon.

The Masters Allen Frankfurter Tour of Britain with bmi

sean — Fri, 21 Oct 2011 08:48:37 +0000

We’re currently limbering up and preparing for our mini tour of Britain next week. We’ll be on the road visiting corporate travel agents across the country, promoting the new bmi route launch to Frankfurt from East Midlands Airport.

The promotional tour will see us (along with Mike and his catering team) delivering frankfurter sausages served in rolls with sauerkraut to a number of locations from the South East to the North East over the course of a week.

Our first port-of-call is Croydon next Monday morning. Check in with us to see how we get on each day.

Everybody is talking about Pixie Boots

aidan — Wed, 03 Aug 2011 07:59:49 +0000

Leicestershire based Nu Team has designed and developed a range of women’s boots and handbags, aimed at independent shoe shops and a network of online stores.

Our brief was to create an adaptable brand identity that compliments their product range, whilst appealing to target audience aspirations. The conclusion is a light feminine character that reflects the strategic positioning of the brand in the market place.

Image is everything

aidan — Tue, 26 Jul 2011 15:59:22 +0000

The Business Portrait Company does exactly what it says it does, they specialise in corporate portraiture for brochures, websites, annual reports, and any other activity requiring a professional portrait photographer.

Our brief was to create an identity that reflects the professional approach and considered imagery produced, together with a timeless quality that would not date.

Introducing Steve the Dragon

aidan — Tue, 19 Jul 2011 08:30:27 +0000

Online hand knitting suppliers Dragon Yarns tasked us with creating a new identity that would appeal to a varied customer range, with interests in knitting and associated hobbies.

The affectionately named ‘Steve the Dragon’ was designed in partnership with the client. After initial discussions, it became clear that creating a “knitted personality” would have much more scope for brand development and interaction in the future.

Once agreed, the outer patterned layer was knitted together by the client, with the inner skeleton built by us. We then, for the purposes of photographing, overlaid the knitted layer secured in place. Once complete, the character has really come to life.